
Our Story
Adi Herman, a veteran of the Israeli Golani Brigade and a respected figure in integrative wellness, envisioned a place where transformation and growth intertwined. His deep understanding of the challenges faced by those who serve, coupled with his passion for integrated care, inspired a dream: to create a space where veterans and first responders, along with their families, could find restoration and renewal and practitioners could refine their skills to make a profound difference.
This dream took root in 2022, nurtured by the generosity of a long-time client who believed in Adi’s transformative approach to wellness. With this support, Upright Wellness Center (UWC), a 501 (c) (3) nonprofit organization, was born.
UWC is a beacon of hope and healing, not just a training facility. Veterans and first responders face unique challenges, often carrying physical and emotional burdens that impact their well-being. UWC is dedicated to providing them with the specialized care and support they deserve.
At UWC, practitioners are empowered. Through collaborative training and clinical studies, they gain the expertise to address the complex needs of their clients, creating personalized treatment plans that advance comprehensive healing.
UWC is a place where people feel connected and supported, not just a provider of treatments and techniques. It’s about practitioners who are passionate about making a difference and individuals who are ready to reclaim their lives.
UWC
Where healing takes root and well-being flourishes.
Experience the transformative power of integrative wellness.
Mission, Vision, & Values
Our Mission
To transform lives through integrative wellness, fostering a community where education, service, and collaboration empower individuals to thrive.
Our Vision
A world where integrative wellness is an integral part of healthcare, revolutionizing how we approach healing and well-being.
Our Values
- Empathy: We cultivate deep understanding and compassion, actively listening to the needs and experiences of others.
- Collaboration: We work together, fostering partnerships and shared goals within our team, with clients, and with the wider community.
- Integrity: We act ethically and transparently, upholding honesty and accountability in all our interactions.
- Expertise: We are committed to ongoing learning and professional development, ensuring we provide the highest quality of care and knowledge.
- Healing: We create a safe and supportive environment that nurtures healing and growth on all levels—physical, emotional, and spiritual.
- Service: We are dedicated to serving our community, making a positive impact on the lives of those we touch.

Who We Serve
Upright Wellness Center is dedicated to serving a diverse community of individuals committed to whole-person well-being:
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Veterans: We honor the service of our veterans. We understand the unique challenges they may face upon returning home, including physical injuries, PTSD, and difficulty reintegrating into civilian life. Our programs provide support, healing, and empowerment to veterans from all branches of the military.
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First Responders: We recognize the courage and dedication of our first responders – the firefighters, police officers, EMTs, and other professionals who put their lives on the line every day. We understand the toll that their work can take on their mental and physical health. Our programs offer tools for pain management, stress recovery, and resilience building.
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Families: We acknowledge that the challenges faced by veterans and first responders often extend to their families. We provide support and resources for spouses, children, and other family members, fostering a sense of understanding and connection.
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Practitioners: We believe in empowering practitioners with the knowledge and skills to provide exceptional care to veterans and first responders. Our advanced training programs offer in-depth education in integrative wellness modalities, resilience-informed care, and specialized treatment strategies. We foster a community of practitioners dedicated to serving this unique population.